About
Social media management involves analyzing social media audiences and creating a strategy that is specific to them, producing and publicizing content for social media profiles, keeping a watchful eye on online discussions, collaborating with influencers, and tracking, evaluating, and reporting on social media performance and return on investment.
Process
Phase 1: Understand your company's needs. (Requirement Gathering)
We understand the job requirement from the client in details
1. Learn and understand your company’s structure and business approach
2. Define your needs (job description) and clear guidelines for our candidate search
3. Determine at when and how you wish to be updated
4. Set Time to Fill/Time to Hire schedule
Phase 2: Candidate Search.
The appropriate candidates from our database of job seekers and other sources
are searched
1. Extensive talent pool database
2. Network and referrals
3. Professional platforms
4. Specialized job groups
Phase 3: Candidate Selection & Initial Interview.
Line-up
1. Applicants are selected based on experience & portfolio
2. Interview schedule is set
3. Ranking through a tailor-made assessment grid
4. Initial report/ update
Phase 4: Qualities and Skills Evaluation
Face to Face Interviews & after interview assessment
1. Evaluation of skills
2. Evaluation of work ethics
3. Evaluation of attitude and temperament
4. Good-fit assessment
5. Final report/ update
Phase 5: Candidate Endorsement & Client Interview
1. Interview is set as per the availability of both client and candidate
2. ACE facilitates and takes note of client input and feedback
Phase 6: Final Selection & Job Offer
Client selects the appropriate candidate and gives joining date
1. ACE supports you with compensation package negotiation
2. ACE facilitates onboarding process
Service
• Using social media marketing tools to create and maintain the company’s brand
• Working with marketing professionals to develop social media marketing campaigns
• Interacting with customers and other stakeholders via the company’s social media accounts
• Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs
• Performing research on current benchmark trends and audience preferences
• Designing and implementing social media strategy to align with business goals
• Setting specific objectives and reporting on ROI
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Stay up-to-date with current technologies and trends in social media, design tools and applications